Match the Right Type of Advocacy to Your Issue: A Decision Framework for Small Business Owners
A practical flowchart for matching zoning, permits, tax, and labor issues to the advocacy type most likely to win.
Jordan Ellis
21 min read
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Compare grassroots and coalition advocacy through the lens of antitrust, lobbying registration, disclosure, and collaboration agreements.
Jordan Mercer
24 min read
A practical flowchart for matching zoning, permits, tax, and labor issues to the advocacy type most likely to win.
Jordan Ellis
21 min read
A practical framework for deciding when small businesses should hire an advocacy leader or outsource to associations and vendors.
Jordan Ellis
21 min read
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Learn how to vet expert reports and scientific studies for funding bias, methodology, uncertainty, and litigation or procurement risk.
Daniel Mercer
22 min read
Avoid coordination traps, disclosure mistakes, and state-rule surprises when using an agency for issue ads.
Jordan Mercer
18 min read

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